You are currently viewing The 4 Stages of Business Growth And How to Document Them

The 4 Stages of Business Growth And How to Document Them

Did you know there’s a big difference between the different stages in business and how you document them?

I’m sure you know the basics by now if you landed here, but let’s dive in a little more. Here are the Four stages we use to understand your documentation journey. Best of all, it can be applied to any function in business or your home life!

In this post, we are going to use Launching a New Service as an example.


Just as it says, this is where you make a plan. If you are planning to promote a new service, you need to work out the logistics here. This means, you are going to write out what the service is about, who it’s for, the transformation involved, pricing, and anything else deemed necessary.


Once you have a solid plan, it’s time to put it into action. Implementing means taking the necessary steps to make your plan happen. For instance, you will need to onboard new clients to your service. This means possibly getting a Client Relationship Management software like Honeybook to help keep things organized. In this step, you map out everything you need to make this service and experience successful.


Now comes the exciting part—execution. It’s where you see your efforts come to life. You’ve successfully launched your product, service, or campaign, and now you can gather feedback, measure results, and make improvements based on what you learn. Here, you’ve released your service into the world and are tracking they type of people interested in the content posted, who booked a sales call, etc. This is the section where you review your feedback and make future plans. Which leads us to the final step…

Continuous Improvement

Don’t forget about continuous improvement—it’s the secret to long-term success! This stage is all about consistently measuring key performance indicators (KPIs) to identify areas where you can grow and make things even better. This is where Service Improvement, increased rates, etc would come into play.

No matter where you are in business, understanding the stages of growth is key! Remember to plan your actions, put them into motion, execute with passion, and always strive for continuous improvement.

If you want support with these efforts, click the links below to see how we can help elevate your current processes!

Keep in Touch with TLM!

  • Join the email community for ways to implement Process Development and Documentation in business: Join TLM news
  • Download templates to help you document your processes and policies

Leave a Reply